Privacy Policy



Seymour Duncan is committed to providing an online experience that makes everyone feel welcome. We endeavor to have our site provide equal access to all customers, including those with cognitive, motor, visual, or hearing impairments. Should you encounter any issues with a web page on our site that impedes your accessibility, we encourage you to provide us with feedback via email to: [email protected] or call us at 805-964-9610. If you decide to email us, please be sure to provide the web page/URL in your email, and we will make all reasonable efforts to address your concerns. 

All of us at Seymour Duncan care about protecting your privacy and personal information. We certainly don’t like getting spammy emails ourselves or when companies sell our personal information. The following privacy policy goes over the information you share on this website and what we do with it. As always, if you have any questions feel free to ask us. 


  • What we collect

We may collect, store and use some personal information in order to fulfill orders, improve the user experience and for marketing purposes. Including: Information derived from an IP address, information you provide when registering for the forum, including things you post on the forum for publication on the internet and any other personal information you choose to provide, or to order something on this website (including email address, name, physical address, date of birth and card details). 

While we are always excited about the next generation of musicians, this website was not developed for use by children under the age of 16. No one under 16 should provide any Personally Identifiable Information or use Seymour Duncan public discussion areas, forums and chats or participate in contests or any other promotional activities. Seymour Duncan does not knowingly collect or use information from children under age 16 through this website. Minors under the age of 18 are required to get the permission of their parent(s)/legal guardian(s) before subscribing to anything on this website.

  • How we use your information

Personal information submitted to us through our website will be used for the purposes specified in this policy or on the relevant pages of the website. Please note that your personal information will be never be sold or rented to a company not owned or directly answerable to Seymour Duncan. 

We will use this information to personalize the website for you,including marketing (online ads, etc), and to send goods you may have purchased online. Some of that information, including your email and shipping address, may be shared with a 3rd party dealer (local music store) who will fulfill your order, or a shipping company such as UPS or FedEx, so they know where to deliver your package. Seymour Duncan uses several 3rd party ad and Analytics services that may collect information such as browser cookie ID, URL visited, device ID and other provided information. We might occasionally send you an email about our products but don’t worry, we won’t do so very often and you can easily unsubscribe at any time. 

While your email is kept private, and available only to Seymour Duncan and the volunteer forum moderation team, please keep in mind that all information posted on the forum is public. The information you provide to the forum including birthdays are public.  

All product purchases are processed through our website. We will share information with our payment services provider only to the extent necessary for the purpose of processing payments you make via our website, refunding such payments and dealing with complaints and queries relating to such payments and refunds.  

  • Disclosing personal information

We may disclose your personal information to any of our employees, officers, insurers, professional advisers, agents, suppliers or subcontractors to the extent that is reasonably necessary for the purposes set out in this policy. Basically, your information is only shared with anyone who is involved in processing your order or to assist you with questions you might have. Only information required for the task at hand is shared. 

We may disclose your personal information to any member or group of companies related to or owned by Seymour Duncan. We may also disclose your information if required to do so by law. 

  • Security

We will take reasonable technical and organizational precautions to prevent the loss, misuse or alteration of your personal information. We will store all the personal information you provide on our secure (password- and firewall-protected) servers. All billing data is sent over encrypted SSL. 

You acknowledge that the transmission of information over the internet is inherently insecure, and Seymour Duncan cannot guarantee the security of data sent over the internet. 

You are responsible for keeping your password for accessing our website confidential; the only time you will be asked or prompted for your password is when logging in to our website. 

  • Privacy policy updates

We may update this policy from time to time by publishing a new version on our website. We will note the effective date of the latest version at the beginning of the Privacy Policy. You should check this page occasionally to ensure you are happy with any changes to this policy. 

  • Your rights

If you have any questions about the information we hold, want something updated, deleted or amended – please let us know and we are happy to oblige. You can unsubscribe from product news communications at any time. 

California Civil Code Section 1798.83 permits California residents to request and obtain a list of Personal Data (if any) that we might have disclosed to third parties for that third party’s direct marketing purposes in the prior year, as well as the names and addresses of those third parties. Requests may be made only once a year and are free of charge. Under Section 1798.83, we currently do not share any Personal Data with third parties for their direct marketing purposes. If we do decide to share your Personal Data with third parties for their marketing purposes, you may opt-out of this disclosure at any time by submitting a request to:  

Carter Duncan Corporation (dba as “Seymour Duncan”) 

Attn: Legal Department  

5427 Hollister Avenue 

Santa Barbara, CA 93111 


It is important to note that this opt-out does not prohibit disclosures made for non-marketing purposes or for purposes of assisting us with our own marketing. You can find a list of the categories of information that we collect and share below. Additionally, if you are a registered user under the age of 18 and a resident of California, you may request removal of content you have posted to our website or social media accounts. Please note that making such requests does not ensure complete or comprehensive removal of the content. For example, we may retain the information for our own internal records, and it is also possible that a third party we do not own or control may have already copied the posting and re-posted it somewhere else.  

  • Third party websites 

Our website includes hyperlinks to, and details of, third party websites (including jazz and heavy metal fan sites). We have no control over, and are not responsible for the privacy policies and practices of third parties. 

If you link from our website to these third-party sites and disclose Personally Identifiable Information to such third parties, their use and disclosure of personal information that you disclose to them may differ from ours. Be sure to review the privacy policies of third-party websites before disclosing your personal Information to them.  

  • Updating information/Opting out 

Please let us know if the personal information we hold about you needs to be corrected or updated. 

If you registered (opting in) to receive Seymour Duncan communications, you might receive emails regarding Seymour Duncan promotions, event, products, and services. If you prefer to avoid receiving these emails, please opt-out (unregister) by clicking on the “unsubscribe” link within that email. Of course, you are always welcome to opt-in again in the future. 

  • Cookies 

Cookies are pieces of electronic data that are sent to a browser from our website and stored on your device. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies in order to further provide a better personalized experience and more appropriate recommendations.  

If you do not accept cookies, you will still be able to browse our websites, but you might not be able to use all the features on our websites that require cookies. Although most browsers automatically accept cookies in order to provide a seamless web experience, you can adjust this setting to your preference, depending on the browser. 

We use both session and persistent cookies on our website(s). These help us to: 

  • Recognize a computer when a user visits the website 
  • Track users as they navigate the website (which pages they view repeatedly, etc.) 
  • Enable the use of a shopping cart on the website 
  • Improve the website’s usability 
  • Analyze the use of the website (see which pages are popular, etc.) 
  • Administer the website 
  • Prevent fraud and improve the security of the website 
  • Personalize the website for each user 

Blocking all cookies will have a negative impact upon the usability of many websites. If you block cookies, you will not be able to use all the features on our website but will still be able to browse the website. 

In short, cookies provide us with greater understanding of how our customers use our website so we can continually improve it for their benefit. They help us better serve you. 


You may address any complaints to: 

Seymour Duncan 

ATTN: Web Administrator 

5427 Hollister Avenue 

Santa Barbara, CA 93111 


Email: [email protected] 

We will take your concern very seriously. You may further lodge a complaint to your national data protection authority in cases where you deem it appropriate.  

If you are not satisfied with our response, and are in the European Union, then you may have a right to lodge a complaint with your local supervisory authority.